Toyota is set to introduce a two-pronged strategy for its 2026 HiLux, aiming to reclaim its position in Australia’s competitive ute market. The plan includes launching both mild-hybrid and fully electric versions of the HiLux to cater to diverse consumer preferences and to compete with emerging models like the Ford Ranger, BYD Shark 6, and GWM Cannon Alpha.
The mild-hybrid variant will feature a 48-volt system paired with the existing 2.8-litre turbo-diesel engine, promising improved fuel efficiency and reduced emissions. This system is expected to be standard on higher-end models and optional on others. Concurrently, Toyota plans to produce a fully electric HiLux, with production slated to begin in Thailand by the end of 2025. This electric model aims to offer substantial torque and a driving range suitable for both urban and off-road applications.
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Context & Background
The Toyota HiLux has been a dominant force in Australia’s ute market for decades, known for its reliability and versatility. However, recent years have seen increased competition from models like the Ford Ranger and emerging players such as the BYD Shark 6 and GWM Cannon Alpha. In response, Toyota is accelerating its electrification efforts to meet evolving consumer demands and stringent emissions regulations.
In 2023, Toyota introduced a 48-volt mild-hybrid system in the HiLux, marking the brand’s initial step towards electrification in this segment. The upcoming fully electric HiLux, set for production in Thailand by late 2025, represents a significant advancement in Toyota’s commitment to sustainable mobility solutions.
In This Story
Toyota Motor Corporation
A Japanese multinational automotive manufacturer known for its commitment to quality, durability, and innovation in the automotive industry.
Ford Motor Company
An American multinational automaker that has been a significant player in the global automotive market, offering a range of vehicles including the popular Ford Ranger.
BYD Company Limited
A Chinese multinational company specializing in electric vehicles and batteries, known for its innovative approaches to sustainable transportation.
GWM (Great Wall Motors)
A Chinese automobile manufacturer that has been expanding its presence in international markets with a focus on SUVs and pickup trucks.
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